Our brand guide & assets

Unveiling Our

Identity, Defining

Our Impact

Doing good has never looked so good

The Enlyst Guide is here to make sure that
the experiences you create are as beautiful
as the work you do for the world.

Logo

<span data-metadata=""><span data-metadata=""><span data-buffer="">Our logo is a valuable element of our visual identity.
The following examples are intended to
demonstrate how to use the logo across a variety
of situations to ensure it is always presented in the
best light.
Download Logos

Primary Logo

The Enlyst Logo is bold and symbolic of the growth-forward attitude that we want to promote to all our lenders and borrowers alike. The logo represents our vision to create and extend change throughout our world.

Enlyst Logo should only be used in 6 colors: Enlyst’s brand blue, green, red, white, black, yellow.

img-1

Clear Space

<span data-metadata=""><span data-buffer="">The clearspace of the Enlyst logo ensures that our logo never gets too close to other logos or other objects/containers. The padding is defined by half the height of the Enlyst “E” all around.

<span data-metadata=""><span data-buffer="">Enlyst Logo should only be used in 6 colors: Enlyst’s brand blue, green, red, white, black, yellow.

Incorrect Usage

<span data-metadata=""><span data-buffer="">To ensure the integrity, clarity and cohesiveness of our brand throughout our communication, we have made some friendly examples of how our logo should not be used.

  • <span data-metadata=""><span data-buffer="">Do not change the color of the logo or elements of the logo.
  • <span data-metadata=""><span data-buffer="">Do not put the logo in a container or shape.<span data-metadata="">
  • <span data-metadata=""><span data-buffer="">Do not fill the logo or elements of the logo.<span data-metadata="">
  • <span data-metadata=""><span data-buffer="">Do not change or alter the logotype.<span data-metadata="">
  • <span data-metadata=""><span data-buffer="">Do not add effects to the logo.<span data-metadata="">
  • <span data-metadata=""><span data-buffer="">Do not rotate the logo.<span data-metadata="">
  • <span data-metadata=""><span data-buffer="">Do not skew or alter proportions of the logo.<span data-metadata="">
  • <span data-metadata=""><span data-buffer="">Do not place the logo on low contrasting colors.
  • <span data-metadata=""><span data-buffer="">Do not change or alter the lockup of the symbol and logotype.
  • <span data-metadata=""><span data-buffer="">Do not place the logo on busy or complicated backgrounds.<span data-metadata="">

Colors

Our brand colors have been specially
designed to promote good, be inclusive,
and add a little color to your mission.

Primary Palette

<span data-metadata=""><span data-buffer="">Our core Enlyst colors include a green that keeps in tune with Kiva’s heritage.

True Colors

Illustrative Palette

Our illustrative palette was carefully selected to bring the most out of your illustrations while keeping with our brand vibe.

Type

Touting extensibility, ease-of-use, and
cleanliness, our typography was
designed to be just your type.

H1

Poppins Semi Bold

Poppins Semi Bold/ 32 / semi bold / 100% line ht/ 0 px spacing

H2

Poppins Semi Bold

<span data-metadata=""><span data-buffer="">Poppins Semi Bold/ 25 / semi bold / 100% line ht/ 0 px spacing

H3

Poppins Semi Bold

Poppins Semi Bold/ 20 / semi bold / 100% line ht/ 0 px spacing

H4

Poppins Semi Bold

Poppins Semi Bold/ 15 / semi bold / 100% line ht/ 0 px spacing

R

Poppins Semi Bold

<span data-metadata=""><span data-buffer="">Poppins Semi Bold/ 10 / regular / 100% line ht/ 0 px spacing

Font Availble for Request

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